Investment Philosophy

Investment Focus

HCC looks to invest in both healthy and distressed consumer brand companies and typically seeks majority control positions or acquires specific company assets, including IP.

At the heart of our success is the ability to recognize both the intrinsic and potential value in an underperforming brand or stable of brands. Armed with this knowledge, we are able to invest capital, revitalize the brand, restructure and operate the business more effectively, and derive new revenue streams through strategic initiatives such as creative brand licensing and innovative advertising.

Leadership

The leadership of HCC have decades of hands-on experience and a litany of success stories using this model to acquire and build value in consumer products brands and the companies behind them. HCC’s senior leadership has experience in a breadth of industries as well as operational and financial advisory expertise. Our leadership works closely with portfolio company management teams to provide strategic and financial guidance.


Resources

HCC is backed by the full financial and operational resources of The Hilco Organization as well as a number of major institutional investors and high net worth individuals.