James Salter
Chief Executive Officer
jsalter@hilcocc.com

 
For more than 20 years, Jamie Salter has consistently generated upper quartile returns for investors in numerous Lifestyle Brand related activities. Jamie’s success encompasses the full spectrum of business activities.
 
A key component of Jamie’s strategy has been to identify Brands with a high level of awareness among targeted consumers but with underdeveloped licensing and wholesale potential. He has focused on recognized Brands which could be improved by better cost management, by improved product standards, by increased/improved marketing and by strategic sales initiatives.
 
Brands that Jamie has controlled include Ride®, Sims®, Lamar, ®, LTD®, Kemper®, Volant®, Hespler®, Ultra Wheels®, Rage®, Airwalk®, Vision Street Wear®, Dukes™, Tommy Armour®, Ram®, TearDrop®, Zebra®, Caribbean Joe, Halston, Bombay, Ellen Tracy and most recently The Sharper Image.
 
Jamie has completed well over $2billion of brand-related investments which have included both growth companies and turnarounds. His record of outstanding performance is a clear demonstration of his visionary ability to recognize value and seize opportunity.
 
Jamie was the founder of Ride Snowboard Company where he completed an IPO. Ride was the best performing stock in the Pacific Northwest during 1995.
 
Jamie created Gen-X Sports which he built into a diversified sporting goods company with annual sales in excess of $250 million. In that same year he was named Ernst & Young’s Entrepreneur of the year in the Pacific Northwest Region.
 
Later Jamie was appointed CEO of GSI’s Opportunity and Action Sports division where he introduced the e-commerce strategy through which GSI secured licenses to sell goods from many of North America’s leading sporting goods retailers online. In 2000, Jamie was once again named Ernst & Young’s Canadian Entrepreneur of the Year. Today GSI does over $3 billion and is one of the largest internet service providers in the world.
 
In 2004, Jamie founded and became Chairman of Lifestyle Brands Ltd. (“LBL”), a brand licensing business which was renamed Collective Licensing ("CL"). Early in 2007, CL was sold to Payless Shoe Source, Inc.and Payless then renamed CL as Collective Brands.
 
Today, Jamie provides leadership, innovation and vision as President and CEO of Hilco Consumer Capital Corp., a Private Equity firm focused on lifestyle brand investments.  Jamie also serves as Chairman of the following boards: The H Company Holdings (Halston), The Sharper Image, Brand Matter (Ellen Tracy and Caribbean Joe), Hilco-TAG (Tommy Armour and RAM golf), Linens 'N Things, Bombay Brands, House of Marley (Bob Marley).